|
Post by vanisher on Feb 5, 2014 18:19:55 GMT -6
Just weeks before the scheduled opening of Welcome to Yesterday, Paramount Pictures' low-budget found-footage movie produced by Michael Bay, the studio is pushing back the release of the film. It was to have opened Feb. 28.
The sci-fi feature, previously known as Almanac, centers on teens that build a time machine. The studio is now mulling a new release date during the summer or fall.
Insiders say the release is being postponed to give Bay, who has been busy directing the mega-tentpole Transfomers: Age of Extinction, which opens June 24, the opportunity to focus on the smaller movie. Welcome to Yesterday has a budget in the $10 to $15 million range.
It also gives Paramount a chance to refine its marketing. Paramount will partner with fellow Viacom banner MTV Films on the film, using the MTV connection to reach the teen and the college demographic. Having a promotional partner in MTV Films will also save costs.
Paramount most recently worked with MTV Films on co-promoting the hugely successful Jackass Presents: Bad Grandpa.
Dean Israelite directed Yesterday. Bay produced it with his Platinum Dunes partners Brad Fuller and Andrew Form.
|
|