Atom Tickets

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variety.com/2016/film/news/atom-tickets-disney-fox-lionsgate-1201693368/


Disney, Fox, Lionsgate Invest $50 Million Into Mobile Ticketing App

Disney, Fox and Lionsgate are teaming to lead a $50 million investment in the Atom Tickets mobile ticketing app that will roll out later this year.

Atom Tickets is touting itself as a platform designed to make movie-going simple that can be used to pre-purchase tickets and concessions, coordinate and invite friends without having to pay for them and skip the lines at the theater. The app has been rolled out in test markets and is available free on the Apple App Store and Google Play.

“We believe that Atom Tickets has the potential to revolutionize the way audiences go to the movies, and we’re delighted to partner with blue chip studios like Disney and Fox in this cutting edge initiative for the theatrical business,” said Lionsgate vice chairman Michael Burns.

The app also provides reviews, trailers and synopses. When they arrive at the theater, consumers scan their codes at tablet scanners at the usher and concession stands.

“We’re thrilled to partner with some of the most forward-thinking media companies, exhibitors and trailblazers in the entertainment business,” said Matthew Bakal, co-founder and executive chairman of Atom Tickets. “By bringing convenience to consumers and innovation to theaters, we will enhance the movie-going experience and bring additional revenue to studios and exhibitors.”

Two-year-old Atom Tickets said Sunday it has completed a Series B round of financing from investors that includes the three studios. Lionsgate led the Series A funding.

Kevin Meyer, Disney’s chief strategy officer, said, “The Atom Tickets app and platform is bringing innovation to the ticketing market by empowering social networks and mobile devices to make the movie-going experience seamless and convenient. Their technology not only adds value to the consumer, they will also help movie studios and theatres by providing deep consumer insights, advanced analytics, and concession and ticket couponing.”

Ameesh Paleja, CEO of Atom Tickets, said the platform utilizes “cutting edge” data analysis and targeting techniques to help connect movie-goers to the specific films consumers want to see.

“This is an exciting opportunity for us and more importantly, for our audiences,” said Jim Gianopulos, chairman and CEO, 20th Century Fox. “Atom Tickets provides an enhanced social experience for consumers to discover and purchase tickets to movies, designed for ease of use on mobile devices. Atom’s unique interface and integration with movie fans’ social networks creates a streamlined, fun way to go to movies with friends.”

Burns also said that the app could set the stage for dynamic ticket pricing. “More than four billion seats go unsold in theatres each year, and Matthew, Ameesh and the Atom team have developed a state-of-the-art app that offers exciting new opportunities to pre-purchase tickets and concessions as well as paving the way for the successful introduction of dynamic ticket pricing,” he said.

Universal’s parent NBCUniversal operates the online Fandango ticketing service.

The news was first reported by The Wall Street Journal.

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www.hollywoodreporter.com/news/fandango-competitor-atom-tickets-raises-60-million-1093063

Fandango Competitor Atom Tickets Raises $60 Million

The company boasts an advisory board featuring Steven Spielberg, Tyler Perry and J.J. Abrams.
Atom Tickets, the online movie-ticket service that competes with Fandango, said Thursday it raised $60 million in a funding round led by Fidelity Management & Research Co.

The Series C round of funding comes two years after Atom raised $50 million in a round led by Lionsgate, Disney and Twentieth Century Fox Film, all three of which participated in the most recent round, as well.

Atom, led by CEO Ameesh Paleja, fashions itself as a "first-of-its-kind social movie ticketing" service that allows moviegoers to pre-order concessions and makes it easier for friends to band together for a night out to the theater.

In the past year, Atom formed an advisory board that includes Steven Spielberg, J.J. Abrams and Tyler Perry and has partnered with T-Mobile, Chase Pay and other brands that help streamline the ticketing process.

Atom said Thursday that it services 20,000 screens, about the half the number serviced by Fandango, which is owned by NBCUniversal. Atom launched in 2016 and in the past year it tripled its users and ticket sales, though it has not disclosed specific numbers.

Atom has also partnered with studios so that it can share data to help market films in a way similar to MoviePass, a service that gives subscribers a ticket per day for less than $10 per month.

"We're delighted to add our friends at Fidelity Investments to a blue-chip group of studio and talent partners helping to take Atom to the next level as a ground-breaking force for change in the moviegoing experience," said Lionsgate vice chairman Michael Burns.

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variety.com/2018/digital/news/dwayne-johnson-dany-garcia-atom-tickets-1202814348/