Post by The Ultimate Nullifier on Apr 6, 2016 9:48:38 GMT -6
www.bleedingcool.com/2016/04/06/batman-v-superman-may-lead-to-fewer-projects-more-branded-films/
Batman V Superman May Lead To Fewer Projects; More Branded Films
Posted April 6, 2016 by Erik Amaya
Despite a $166.1 million domestic opening, Batman v Superman: Dawn of Justice may usher in an era of caution at Warner Bros. Pictures, the studio responsible for the film and a slate of upcoming films based on the DC Comics characters.
According to The Hollywood Reporter, moves are underway to build up the studio under the silo concept — a handful of dependable brands — that allowed the rival Walt Disney Company to soar to new heights with its Marvel, Star Wars, Pixar and Walt Disney Animation divisions. Each group has at least one highly anticipated film scheduled for release through the rest of the year and long-term plans into the next decade. At Warner, the hope is to groom its interests in LEGO, DC Entertainment and an ongoing series set in J.K. Rowling‘s Wizarding World into their competitive silos.
The plan means the studio, traditionally a home for filmmaker-driven projects and directors like Clint Eastwood and the new Bat of Gotham Ben Affleck, will likely cut back on original ideas not tied to the silos. It may also lead to fewer films produced by Warner Bros. overall.
Of course, restructuring in at least one of the silos may also happen. Many in the industry took note of Batman v Superman‘s 69% decline in its second weekend of release — a decrease actually in line with some of director Zack Snyder previous projects and a handful of other superhero films — and the overall negative critical reception of what was intended to be the big launch of Warner’s own superhero universe. As one rival studio head told THR, “it is not turning [DC] into Marvel. The audience has communicated, as have the critics.”
But the studio is already committed to August’s Suicide Squad and next year’s Wonder Woman. Snyder’s next DC film, Justice League begins production shortly. The next string of films in the brand may see more creative control held at the executive level than with the filmmakers, despite promises that the slate of films would depend on individual directorial vision.
Meanwhile, the Wizarding World will present its first non-Potter film, Fantastic Beasts and Where to Find Them this summer and the next LEGO film, The LEGO Batman Movie is set for 2017.
Batman V Superman May Lead To Fewer Projects; More Branded Films
Posted April 6, 2016 by Erik Amaya
Despite a $166.1 million domestic opening, Batman v Superman: Dawn of Justice may usher in an era of caution at Warner Bros. Pictures, the studio responsible for the film and a slate of upcoming films based on the DC Comics characters.
According to The Hollywood Reporter, moves are underway to build up the studio under the silo concept — a handful of dependable brands — that allowed the rival Walt Disney Company to soar to new heights with its Marvel, Star Wars, Pixar and Walt Disney Animation divisions. Each group has at least one highly anticipated film scheduled for release through the rest of the year and long-term plans into the next decade. At Warner, the hope is to groom its interests in LEGO, DC Entertainment and an ongoing series set in J.K. Rowling‘s Wizarding World into their competitive silos.
The plan means the studio, traditionally a home for filmmaker-driven projects and directors like Clint Eastwood and the new Bat of Gotham Ben Affleck, will likely cut back on original ideas not tied to the silos. It may also lead to fewer films produced by Warner Bros. overall.
Of course, restructuring in at least one of the silos may also happen. Many in the industry took note of Batman v Superman‘s 69% decline in its second weekend of release — a decrease actually in line with some of director Zack Snyder previous projects and a handful of other superhero films — and the overall negative critical reception of what was intended to be the big launch of Warner’s own superhero universe. As one rival studio head told THR, “it is not turning [DC] into Marvel. The audience has communicated, as have the critics.”
But the studio is already committed to August’s Suicide Squad and next year’s Wonder Woman. Snyder’s next DC film, Justice League begins production shortly. The next string of films in the brand may see more creative control held at the executive level than with the filmmakers, despite promises that the slate of films would depend on individual directorial vision.
Meanwhile, the Wizarding World will present its first non-Potter film, Fantastic Beasts and Where to Find Them this summer and the next LEGO film, The LEGO Batman Movie is set for 2017.