|
Post by The Ultimate Nullifier on Sept 20, 2014 7:55:09 GMT -6
variety.com/2014/digital/news/yahoo-sets-free-premiere-for-weinstein-co-s-one-chance-ahead-of-theatrical-bow-1201309411/ Yahoo will debut Weinstein Co. biopic “One Chance” for free on Sept. 30 on its video-streaming service — a full 10 days before the movie hits theaters Oct. 10, as the studio hopes to generate coin from digital viewers in addition to specialty box office. “One Chance” tells the true story of Paul Potts, an amateur opera singer who was crowned the winner of the first season of Simon Cowell’s “Britain’s Got Talent” competition show. Financial terms of the unusual Yahoo-Weinstein deal for “One Chance” were not disclosed. Yahoo will serve both pre-roll and mid-roll video ads in the movie. In addition, the Internet media company expects to drive viewers to the Yahoo Screen destination through the pact, with the idea that they’ll find other content to watch. The free premiere of the movie on Yahoo has “allowed us to adapt and expand our reach to limitless audiences,” Weinstein Co. COO and president David Glasser said when pact was announced this summer. “In today’s digital era, technology has developed and changed the landscape of how many people watch movies and TV,” the exec added. Theater owners, however, are displeased with Weinstein Co.’s decision to bring the movie to Yahoo prior to cinemas. “A strong window serves both ends of the market,” National Association of Theatre Owners rep Patrick Corcoran told Variety. He said the trade group’s members would prefer that studios stick to a 90-day theatrical window before releasing titles via other distribution platforms. Weinstein Co. originally skedded “One Chance” for U.S. theatrical release Feb. 7, before moving it to March 14 and then Aug. 29. Film has its festival premiere at the 2013 Toronto International Film Festival. “One Chance” stars James Corden and Julie Walters; David Frankel (“The Devil Wears Prada”) directed. Produced by Mike Menchell, Simon Cowell, Brad Weston and Kris Tjykier, with executive producers Bob Weinstein, Harvey Weinstein and Steve Whitney.
|
|
|
Post by The Ultimate Nullifier on Oct 18, 2014 8:45:20 GMT -6
variety.com/2014/news/weinstein-co-extends-free-yahoo-streaming-of-one-chance-movie-after-meager-box-office-take-1201328466/Weinstein Co. Extends Free Yahoo Streaming of ‘One Chance’ Movie, After Meager Box Office Take The Weinstein Co.’s biopic “One Chance” generated just $32,800 in its U.S. theatrical debut this weekend, after the film was available for free on Yahoo 10 days before it hit theaters. Now, TWC has reupped its deal with Yahoo to extend the free streaming window until Nov. 9 for “One Chance,” which tells the true story an amateur opera singer who won the first season of the “Britain’s Got Talent” competition show. Originally, the Yahoo deal was set to expire Oct. 10 with the theatrical release. “Our fans love the movie and the unique opportunity to experience it online through Yahoo,” said Harvey Weinstein, co-chairman of Weinstein Co. “After watching the film on Yahoo myself, I see how Yahoo was able to build such an engaged audience for the film. We’re thrilled with the incredible job Yahoo did in marketing the movie.” The film, which opened domestically Oct. 10, grossed $32,800 over the weekend at 43 screens, according to Box Office Mojo. Yahoo is not divulging viewing numbers for “One Chance,” but a rep said it is “pleased with the performance.” TWC’s deal with Yahoo to stream “One Chance” for free starting Sept. 30 irritated theater owners, which have fought attempts by studios to distribute movies via digital channels while they’re still in the cinemas (or, worse, prior to theatrical premiere, as in this case). Separately, Weinstein Co. last month inked a deal with Netflix to release the sequel to “Crouching Tiger, Hidden Dragon” simultaneously on the SVOD service as well as select Imax theaters worldwide. In response, major U.S. theater chains said they would refuse to show the film. Terms of the Yahoo-Weinstein deal for “One Chance” have not been disclosed. Yahoo is serving pre-roll and mid-roll video ads in the movie for U.S. users on its Yahoo Screen service, on the web at screen.yahoo.com/onechance and via other devices. “One Chance” stars James Corden and Julie Walters; David Frankel (“The Devil Wears Prada”) directed. Produced by Mike Menchell, Simon Cowell, Brad Weston and Kris Tjykier, with executive producers Bob Weinstein, Harvey Weinstein and Steve Whitney.
|
|