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Post by The Ultimate Nullifier on Aug 1, 2014 22:36:25 GMT -6
Original ECW owner Paul Heyman weighed in on TNA centering their product on the ECW brand at the most-recent set of New York City TV tapings.
"I think it's very much time for anybody and everybody to move on, especially on a product that you're trying to push forward," Heyman told Alfonso Castillo of Newsday.
"Nostalgia tours are great, but not in a youth oriented and dominated industry. I think the lesson learned in all this is that Spike TV didn't renew them. And one of the reasons has to be that the most passionate reaction they can get is for a product that went away in 2001."
Heyman, who pitched a TNA restructuring idea to Dixie Carter several years ago, also discussed TNA's lack of "brand identity" shifting from one focus to another.
"They've been trying to brand themselves since their inception and they can't get it done. They should have spent that time and energy trying to brand themselves and not trying to elicit a response of an audience based on a product that they don't even own," Heyman said.
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